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Bow Wow Labs Bow Wow Buddy Review 2026: An Expert's Breakdown

Jessica Kim
By Jessica KimUpdated on July 4, 2026
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DOG_SAPR_Bow Wow Labs Dog Bully Stick Holder

Our Final Verdict

We give Bow Wow Labs Bow Wow Buddy a rating of 4.75 out of 5 stars.

4.8
Quality: 5/5
Size Options: 5/5
Durability: 4.5/5
Value: 5/5

Many dogs enjoy chewing, and they’ll appreciate chomping on all sorts of chews, like bully sticks, rawhide, and elk antlers. While chewing is a normal activity that dogs do, there’s always a safety concern, as dogs can end up choking or swallowing large pieces of chew treats.

The Bow Wow Buddy addresses this common issue by promoting safe chewing. It prevents dogs from chewing and swallowing smaller bits of chews. It also helps dogs grip their chews, which reduces the risk of injury.

As an owner of a dog that enjoys chewing on long-lasting treats, I was excited to try out the Bow Wow Buddy with my dog. While it’s always recommended to supervise your dog whenever they chew on a treat, the Bow Wow Buddy helped reassure me of my dog’s safety. So, if your dog enjoys chewing on bully sticks and other dog chews, you must check out Bow Wow Buddy.

Here’s all you need to know about this game-changing safety product.

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About Bow Wow Labs

Bow Wow Labs Buddy - buddy and collagen sticks

Bow Wow Labs’ story begins with founder Scott Woolwine’s personal experience. In 2013, one of his dogs accidentally swallowed and started to choke on a bully stick chew. This scare caused Woolwine to research and develop a device that would help dogs chew safely and prevent choking.

Bow Wow Labs was founded in 2016 and is currently based in Austin, Texas. Along with manufacturing the Bow Wow Buddy, the company also produces healthy dog chews and other dog safety and wellness products.

The Bow Wow Buddy is a device that holds bully sticks and other types of dog chews. It’s designed to prevent choking and keep dogs safe as they gnaw on dog chews. It comes in several different sizes, so it’s a great option for any dog that enjoys chewing on treats.

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Overview

Bow Wow Labs Buddy

The Bow Wow Buddy has a simple yet effective design. It’s a must-have if your dog likes to chew. Here’s an overview of what you can expect from this device.

Pricing

Bow Wow Buddy prices vary depending on the size. There are five sizes you can choose from, and the prices range from $27.95 to $37.95. You can purchase a Bow Wow Buddy directly through Bow Wow Labs’ website. Several other retail stores and pet stores may also have them in stock.

What to Expect

Bow Wow Buddy is designed to prevent dogs from eating up and choking on remaining pieces of dog chews. It comes in five different sizes, and the sizes are designed to suit dogs of all sizes. Bow Wow Labs also produces its own bully stick chews that are designed to fit into Bow Wow Buddies. However, you can use any type of chew treat as long as it fits inside the hole of the device.

It’s recommended to wash Bow Wow Buddy when you first get it. Then, all you have to do is insert a chew treat into the hole and twist the screw until the treat stays in place. Bow Wow Buddy is also dishwasher-safe, so you can just pop it in the dishwasher after your dog finishes their chew.

collagen stick in bow wow labs buddy

Contents

You can purchase a Bow Wow Buddy on its own or choose to purchase kits. Bow Wow Labs provides a Bow Wow Buddy Starter Kit, which includes one Bow Wow Buddy, a bag of bully stick chews, and a storage jar. You can also choose to purchase the Safety First Bundle, which additionally contains a set of safety stickers and a car seatbelt.

Specs

Material:Nylon
Sizes:5 sizes options (extra-small to extra-large)
Dishwasher safe:Yes
BPA-free:Yes

In Summary

Pros

  • Promotes safe chewing
  • Easy for dogs to grip
  • Adjustable screw
  • Comes in many sizes

Cons

  • Slips on hardwood floors
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Key Features

Bow Wow Labs Buddy - nora sniffing the treat

Promotes Safety

The main appeal of Bow Wow Buddy is its ability to promote safer chewing for dogs. It has an adjustable screw that keeps a tight grip on chew treats. It’s also designed to prevent dogs from chewing on smaller pieces that pose as a choking risk.

It enables dogs to chew continuously on their favorite treats until the chew gets reduced to a small piece. Once it gets too small, you can simply replace it with a new chew.

Sizes Available for Dogs of All Sizes

Bow Wow Buddy comes in five different sizes. You’ll be able to find appropriate sizes for most dogs unless your dogs are particularly small or large. Here is the breakdown of the sizes:

X-small:Dogs less than 15 pounds
Small:Dogs between 15–30 pounds
Medium:Dogs between 30–50 pounds
Large:Dogs between 50–75 pounds
X-large:Dogs between 75–100 pounds

Compatible with a Variety of Long-Lasting Chews

Bow Wow Labs makes bully sticks specifically designed to fit with Bow Wow Buddy. However, you can use any kind of long-lasting chew as long as it fits inside the compartment that holds the chew in place. So, you can use the Bow Wow Buddy with rolled-up rawhide, elk antlers, and some bones.

Just keep in mind that it’s not designed to hold flat chews, like pig ears and fish skin, or super thick bones.

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Is the Bow Wow Buddy a Good Value?

While Bow Wow Buddy is priced higher than most dog toys, it’s important to note that it’s more of a safety device than it is a dog toy. It’s also very durable and will last a long time as long as your dog doesn’t start chewing on it habitually.

Therefore, Bow Wow Buddy is an overall good value because it’ promotes safe chewing and will give you peace of mind in knowing that you’re protecting your dog from potential risks of choking.

Bow Wow Labs Buddy and collagen sticks
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FAQ

Is Bow Wow Buddy a chew toy?

No, Bow Wow Buddy isn’t intended to be a chew toy. It’s meant to promote safe chewing for dogs. Therefore, it’s important to remove it and store it in a safe spot once your dog has finished their chew.

How do I find the right Bow Wow Buddy size for my dog?

Bow Wow Labs provides a size guide to help you determine which size is most appropriate for your dog. If your dog’s size and weight land in between two sizes, Bow Wow Labs recommends sizing up and choosing the larger option. 

Are there shipping fees for purchases made through Bow Wow Labs’ website?

Bow Wow Labs offers free shipping for orders over $45. You can also enjoy discounts by choosing to subscribe to auto-shipments for their products. Subscriptions will also apply a flat shipping fee of $3 to all orders.

Bow Wow Labs Buddy - nora lying next to the product
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Our Experience With Bow Wow Buddy

I tested out Bow Wow Buddy with my own dog Nora. Nora is a medium-sized Cavapoo, and she fell between the small and medium sizes for Bow Wow Buddy. Based on Bow Wow Buddy’s recommendations, I chose the medium-sized Bow Wow Buddy.

Bow Wow Buddy has a very straightforward design, but it does come with a set of instructions to ensure you’re using it properly. I fit one of Bow Wow Labs’ Safe Fit Bully Sticks in the Bow Wow Buddy and made sure it was screwed in place securely before giving it to Nora. Initially, Nora was a little confused about having a device attached to the bully stick. The Bow Wow Buddy we got was slightly large for her, but she still took to it quite naturally and began to grip it while she gnawed away on her tasty treat.

Bow Wow Labs clearly notes that dogs should still be supervised, even when using a Bow Wow Buddy. I still kept an eye on Nora, but it was nice to not have to be so watchful when the chew got down to a smaller piece. She eventually wore down the bully stick to a small piece, and Bow Wow Buddy effectively prevented her from chewing any further. Once this happened, I simply loosened the screw and replaced the old bully stick with a new one.

We had an overall positive experience with Bow Wow Buddy. If I had to be nitpicky, I would say that it doesn’t perform the best when on a smooth hard surface. For example, when Nora tried to use it while laying on our hardwood floors, it would slide around. However, this wasn’t a significant issue because she simply picked it up, went to her dog bed, and resumed chewing away.

Bow Wow Labs Buddy - nora chewing the treat
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Final Thoughts

Bow Wow Buddy is a must-have for dogs that chew on bully sticks and long-lasting chews regularly. It promotes safe chewing and gives dog owners peace of mind while their dogs enjoy a tasty chew treat. Dogs will also have an easier time gripping their chews, which can help prevent injuries.

With the safety benefits and reassurance that Bow Wow Buddy provides, it’s definitely a worthwhile purchase and the perfect safety device for all dogs that love long-lasting chews.

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Jessica Kim
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Jessica Kim

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