Get

In Your Inbox

Dogster is reader-supported. When you buy via links on our site, we may earn an affiliate commission at no cost to you. Learn more.

EXCLUSIVE EXPOSÉ: New Treatment for Canine Allergic and Atopic Dermatitis – But Who Really Benefits?

Veterinary,Doctor,Is,Preparing,To,Inject,A,Dog.,Syringe,With

A brand new antibody-based injection for atopic dermatitis has just been launched, promising yet another solution to the perpetual problem of the pruritic dog. But is it really a solution, or just another way for pharmaceutical companies to keep us hooked?

Something that has become abundantly clear to me since moving away from the confines of clinical practice is just how much of our veterinary knowledge has been shaped and influenced by the pharmaceutical giants. From almost day one, we are taught to treat alternative treatments as witchcraft, holistic therapy as nonsense, and natural ingredients as untested and not to be trusted.  Time and time again we hear that we cannot rely on supplements because they are unregulated and there is not enough scientific evidence to support their use in modern medicine. But why is that the case?

Essentially, it boils down to just a few core issues:

  • Supplements are largely considered to be ‘food’ not drugs, and therefore are not subject to the same level of regulation and certification as chemical medications.
  • In the absence of adequate scientific evidence, supplements cannot make claims about the treatment or cure of health conditions.
  • If properly policed and regulated, many alternative therapies and treatments have a real chance of achieving long term results without the need for repeated prescription medications; something that isn’t in the best interest of a pharmaceutical company (my cynical opinion).

Don’t get me wrong; I’m not naive enough to think that the people and companies that produce supplements or practice holistic medicine aren’t interested in making a profit. In fact, it is the exploitation of desperate patients and pet owners by the unscrupulous few who take advantage of the lack of regulations that have significantly contributed to the suspicion and derision of these alternative forms of treatment. However, the foundation of all legitimate holistic practice is to achieve health by supporting and regulating the body’s own healing mechanisms, something that can often result in the reduction or cessation of treatment.

Meanwhile, the vast majority of prescription medications whose manufacture and sales are controlled by a handful of corporate giants, typically work by treating a symptom, not the underlying problem. This commonly results in a dependence on that medication, often in increasing doses, and that is great for business.

EXCLUSIVE EXPOSÉ New Treatment fo
You are free to use this image, but we do require you to link back to Dogster.com for credit

This week, I received an ‘exciting’ email from one of the largest veterinary pharmaceutical companies announcing their new immunomodulatory treatment for canine allergic and atopic dermatitis. As a veterinary student, I was told that skin disease in dogs would be my ‘bread and butter’, and they were not wrong. I could count on one finger the number of days I spent in first opinion veterinary practice without seeing at least one itchy dog. With many pet parents desperate to cure that itch as quickly (and as cheaply) as possible, by the time the pruritic patient walks into the vet office, their owners have often tried myriad pills, potions, foods, and flea treatments; usually without any real strategy or for long enough to actually gauge an effect. Although there are plenty who are willing to embark on the lengthy and expensive journey of diagnostics, many more owners just want a solution, and they want it fast.

Enter symptomatic treatment.

Anti-parasitic,Medicati
Image Credit: Pixel-Shot, Shutterstock

Antibiotics for secondary infections, medicated shampoos for the yeast overgrowth, a hypoallergenic or hydrolyzed diet to avoid the pain and heartache of an elimination diet trial, and a heaping helping of immunosuppressive medications. Now we have a dog that has stopped tearing itself to shreds, a relieved owner, and a pharmaceutical company rubbing its hands together with glee at the sight of yet another regular customer.

Yes, the problem is almost certainly down to a misfiring immune system, and by suppressing that system, your dog has stopped scratching. However, we are also opening them up to the risk of irreversible bone marrow suppression, crippling their immune response, and, without addressing the actual problem, ensuring that they are dependent on that medication long term, if not permanently. In fact, the new monoclonal antibody injection, Befrena, from Elanco is so effective that you need to stop the medication for one to three months before vaccinating your pet, and one month after, because the treatment inhibits the immune system’s ability to mount an appropriate response to vaccination.

And yet, we are taught to be suspicious of supplements.

While many supplements lack the abundance of clinical trials and studies that are essential for powerful pharmaceutical products like Oclacitinib (Apoquel), Cyclosporine (Atopica), or Lokivetmab (Cytopoint), there is plenty of research that demonstrates how they can be used to support and stabilize a malfunctioning immune system rather than suppressing it.

XCLUSIVE EXPOSÉ_ New Treatment for Canine Allergic and Atopic Dermatitis - But Who Really Benefits_ Karyn Kanowski with Kodah and Probiotics~2
Dr. Karyn with Kodah

Links between diet, gut microflora, and the immune dysregulation that causes atopic dermatitis have been well documented,(1,2) and the therapeutic benefits of low allergen and fresh food diets,(3,4) probiotics,(5,6) and even plant-based foods,(7) are becoming harder to ignore. One of the biggest obstacles faced by an alternative approach to treatment, particularly when it comes to managing dogs with excruciatingly itchy skin, is that it often takes longer to see results. And this is why holistic therapy works best when it incorporates both the pharmaceutical and natural branches of disease management; medications to alleviate pruritus and treat secondary infections, allowing time for supplements, diet, and lifestyle changes to take effect.

The problem isn’t in the holistic pathway, it is the way such approaches have been maligned, undervalued, and dismissed out of hand. It is the fact that supplements are not subjected to the same scrutiny as drugs, allowing inferior products to flood the market, wasting our time and money, and further undermining their validity. And it is almost certainly due to the fact that the corporate giants have yet to gain a monopoly of the supplement game that the scope of veterinary training and practice will continue to be held hostage by the powers that control the market.

So before we pop the champagne to celebrate the release of yet another immunosuppressive drug, perhaps we ought to take a closer look at some less dangerous alternatives, and start fighting for our pet’s health, not against it.

Feature Image Credit: Alexander-Egizarov, Shutterstock


Did You Know? 

  • Our breaking news articles are included in our weekly emails. Don’t miss out on the latest and sign up for our newsletter below!

Want content like this delivered to you?

Sign Up For Our Newsletter

News, insights, expert advice, and everything dog

* By submitting, you agree to our Terms & Conditions and Privacy & Cookies Policy.


How useful was this post?

Click on a star to rate (you can leave written feedback after clicking submit)

Help us improve Dogster for pet parents!

Your feedback really matters.

What did you like about this post? Also how can we improve it?

Join the conversation

Leave a Reply

You’re very welcome to leave a comment or question. Please know that all comments must meet our community guidelines, and your email address will NOT be published. Let’s have a positive and constructive conversation.


Talk With A Vet Online

Peace of mind,
anywhere, anytime

Affordable vet advice

10 Common Health Problems in Border Collies You Should Know

Border Collies are wonderful pets for active singles and families with children. Their spunky personalities and love of physical activity make them unforgettable...

Can You Own a Tibetan Mastiff in the US? Facts & FAQ

The Tibetan Mastiff is one of the most ancient dog breeds in the world and one of the largest. A fully-grown Tibetan Mastiff...

23 Essential Siberian Husky Supplies to Get You Started: 2026 Update

While you’re lucky to be welcoming a Siberian Husky into your life sometime soon, it can be hard to know exactly what to...

American Indian Dog: Breed Info, Pictures, Traits & Care

The American Indian Dog is an incredibly rare dog that is kept by small, dedicated populations. The American Indian Dog is a breed...

More related

Do Dogs Like Music? Vet-Verified Facts, Types & Benefits

We all know how easily and effectively music can change our moods, so it’s only fair to wonder if our furry friends have...

Can Dogs Get Styes? Vet-Reviewed Signs, Causes & Treatment

If you have ever had a stye, you know just how painful it can be. If your dog is showing eye irritation with...

Do Dogs Have a Good Sense of Humor? The Interesting Answer!

If you have spent any amount of time with a dog, you know that they can be silly and excitable during playtime. When...

Beagle Health Issues: 7 Vet-Verified Common Diseases to Look Out For

Beagles are generally considered to be a healthy dog breed that does not have many health issues if they are cared for properly....

Keep reading

Wellness Dog Food vs Blue Buffalo: Pros, Cons & What to Choose

One of the most frustrating moments as a pet parent is when you’re sitting there scratching your head over which food is better for your dog—especially when every brand claims to be the best! Two popular dog food brands vying...

Dogster_Dog Food Wellness VS Blue Buffalo

Member’s Mark Dog Food Review 2026: Pros, Cons, Recalls, & FAQ

Review Summary Member’s Mark is the brand of Sam’s Club. Named after its founder, Sam Walton, Sam’s Club is owned by Walmart. The Member’s Mark dog food is sold in large bags for a bargain price, appealing to dog owners...

Dogster_Member’s Mark Dog Food Review

How to Keep Ants Out of Dog Food: 10 Easy & Effective Tips

Do you have a problem with ants getting into your dog food? If so, you’re not alone. Ants are persistent and can find their way into even the most well-protected areas. In this blog post, we will discuss how to...

ants on dry kibble

10 Best Stainless-Steel Dog Bowls in 2026 – Reviews & Top Picks

There are many different dog food bowls, but stainless-steel bowls are some of the best options for many dogs. They’re more durable than other materials and can also be more hygienic. There isn’t much variety in stainless steel bowls, but...

two fluffy dogs eating from the triple stainless steel feeders

How Long Will It Take for a Dog to Digest a Bone? Vet-Verified Facts & Risks

Dogs and bones seem like a match made in heaven, but should you be worried if your dog swallows a bone? And can dogs digest a bone if they do eat one? The answer is pretty complicated. Dogs can digest...

red border collie dog chewing on a bone

Am I Overfeeding My Dog? 6 Vet-Verified Signs to Watch For

We all know how much dogs enjoy mealtimes and will happily eat whatever you give them. You might mistake their hearty appetite as a sign they need more food or perhaps believe the recommended feeding guidelines are inappropriate for your...

golden retriever dog eating healthy dry food from bowl at home

7 Golden Rules for Feeding Your Dog: Vet-Verified Advice & Info

As a dog owner, you know the key to your pup’s good health is proper nutrition. Navigating the different types of dog food out there can be confusing. You want to make sure they are getting what they need, but...

Dog Feeding Schedule

Can Dogs Eat Relish? Vet-Reviewed Facts & FAQ

Most dogs are not picky when it comes to what they are eating. They’ll scarf down almost anything that a human companion offers them, and they love rummaging through the garbage for scraps or snatching a piece of food found...

Can Dogs Eat Relish