Get

In Your Inbox

Dogster is reader-supported. When you buy via links on our site, we may earn an affiliate commission at no cost to you. Learn more.

Do Dogs Like Ear Rubs? Vet-Approved Care Tips

dog getting ear rubs from a person

It’s almost universal among dogs. You pet their head, sliding your hand down to give your pup’s ears a good rub, and your pooch suddenly seems like they’re on cloud nine as they lean into you. The answer to the question is evident. Most dogs love ear rubs! You may wonder why it feels so good. The answer potentially lies in the pet-owner bond and the so-called love hormone, oxytocin.

divider dog paws 2 oct 2024

Does Rubbing Your Dog’s Ears Strengthen Your Bond?

Research has found that dogs are adept at reading human emotions, both positive and negative.1 They can modulate their responses accordingly. Undoubtedly, the atmosphere is pleasant when you rub your pet’s ears. It sets the stage for a bonding experience. Any cuddling or petting can strengthen your bond, and the attention you give your pet reinforces your relationship with them.

There’s another benefit to rubbing your dog’s ears, though. Getting your pet used to being touched will make grooming and vet visits infinitely more manageable. Reputable breeders will start this practice when the puppies are as young as 6 weeks old. Forging positive associations with treats will create lasting impressions that future pet owners will appreciate.

close up hand rubbing dog's ear making him happy
Image Credit: Bachkova Natalia, Shutterstock

The Feel-Good Response in Dogs

The act of rubbing your dog’s ears probably feels good for them. Think of how you feel when you get a massage. Some research suggests these experiences encourage your dog to release oxytocin.2 This hormone-neurotransmitter plays a role in mother-infant bonding and romantic relationships. It may also have a similar function within the pet-owner bond. However, the research is mixed.3

Petting your dog may also stimulate them to release another hormone associated with mood called dopamine. Endorphins could also be boosted, sometimes called natural pain relievers. That finding is significant when you consider reasons why ear rubs might feel so good to your pet.

Best Places to Pet a Dog Infographic
You are free to use this image but please link back to Dogster.com for accreditation

Red Flags With Ear Rubs and Dogs

Otitis externa describes inflammation of the external ear canal. It causes the typical signs of an immune response, including redness, swelling, and itchiness. When you rub your dog’s ears, you may be satisfying an itch your pet can’t reach. We all know how pleasant that feels. Your pup may lean into you so that you can get to places deeper in the canals.

Infections can cause otitis externa. Other reasons include adverse food reactions and allergies. Some breeds are more prone to otitis exerna, such as Golden Retrievers, Beagles, and Basset Hounds. According to Nationwide Pet Insurance, ear infections are the second leading cause of owner claims. Telltale signs include the following:

  • Foul odor
  • Frequent headshaking
  • Redness
  • Discharge
  • Excessive wax buildup
  • Yelping when the ears are touched

Your dog may enjoy the ear rubs because they’re itchy. The odor is often the last straw for many pet owners to get them to the vet. We strongly urge you to get your dog to the clinic if you notice any of these signs. Ear infections can be painful and untreated ear infections can lead to secondary problems like hematomas and middle-ear infections.

If you are concerned about your dog’s ears, we recommend you speak with a vet

If you need to speak with a vet but can't get to one, head over to PangoVet. It's our online service where you can talk to a vet online and get the advice you need for your dog — all at an affordable price!

PangoVet_Mention-in-Content Savings V1

divider dog paws 2 oct 2024

Final Thoughts

Ear rubs are an excellent way to bond with your dog. It undoubtedly feels rewarding to do something your dog enjoys. The mechanism behind your pet’s response involves the release of several hormones, resulting in your pooch’s pleasure for extra attention and physical contact with you. Ear rubs can reinforce your positive relationship with your dog with a simple gesture. However, it could also just be relieving an itch, so if your dog is experiencing any other negative signs with their ears, it’s best to get them to the vet.


Featured Image Credit: Bachkova Natalia, Shutterstock

Want content like this delivered to you?

Sign Up For Our Newsletter

News, insights, expert advice, and everything dog

* By submitting, you agree to our Terms & Conditions and Privacy & Cookies Policy.


How useful was this post?

Click on a star to rate (you can leave written feedback after clicking submit)

Help us improve Dogster for pet parents!

Your feedback really matters.

What did you like about this post? Also how can we improve it?

Join the conversation

Leave a Reply

You’re very welcome to leave a comment or question. Please know that all comments must meet our community guidelines, and your email address will NOT be published. Let’s have a positive and constructive conversation.


Talk With A Vet Online

Peace of mind,
anywhere, anytime

Affordable vet advice

Allergies in Dogs: Causes, Signs & Treatment

For most people, part of every year involves buying extra tissues as the nose starts to alternate between running and stuffing up, and...

Why Does My Dog Itch So Much But Has No Fleas? Vet-Reviewed Possible Reasons & What to Do

A lot of the time, when a dog starts scratching away, it’s because they’ve gotten fleas. As horrible as that is, it’s fairly...

Are Dogs Smarter Than Wolves? Vet Reviewed Facts

Dog owners love their canine kiddos to the moon and back. The domesticated dogs we know and love today make excellent family companions,...

Can You Flush Dog Poop Down the Toilet? Vet-Reviewed Facts & Info

You might think it’s a no brainer—poop goes down the toilet. You toss it in, flush it down, and never have to look...

More related

15 Dog Breeds With Spotted Tongues: Info, Pictures & History

Most dogs have pink tongues, some have black tongues, but only a few dog breeds have both colors on their tongue. Plus, most...

Can Dogs Eat Mango? Vet-Approved Safety & Feeding Tips

No matter what you’re eating, your dog likely stares on with envy. Most dogs love to eat what their humans eat, but dogs...

What Kind of Dog Was Laika? Space History & Facts

It’s amazing how far we have come with space exploration since the whole thing first began. Did you know that animals have helped...

How Smart Is a Samoyed? Canine Intelligence Facts & FAQ

Samoyeds are usually considered to be decently smart dogs. However, measuring canine intelligence is challenging, if not impossible. While some dogs are great...

Keep reading

Freshpet Dog Food Review 2026: Recalls, Pros & Cons

Review Summary One of the first brands to promote fresh food for pets, Freshpet has been on the market since 2006. Freshpet is available at many pet food retailers and is instantly recognizable as the rolled food in the refrigerator....

Dogster_Freshpet Dog Food Review

8 Best Dog Foods for Weight Loss Made in the USA in 2026 – Reviews & Top Picks

Just like humans, dogs may struggle with excess weight. However, it’s more than just an aesthetic problem. Weight gain in dogs can contribute to a variety of health conditions that can shorten their lifespan and diminish their quality of life....

boston terrier dog eating from white bowl

Can Dogs Eat Vanilla Wafers? Vet-Reviewed Facts & FAQ

Vanilla wafers are not toxic to dogs, although they certainly aren’t the healthiest. Therefore, they aren’t a good option as a treat or snack. If your dog accidentally eats a vanilla wafer, there isn’t much to be concerned about, though....

Can Dogs Eat_vanilla wafers

When Can a Puppy Start Eating Puppy Food? Vet-Approved Recommendations

There’s nothing much cuter than a puppy, but with puppies come responsibilities. Knowing how to feed puppies and when to wean them off their mother’s milk is imperative. Plenty of puppy foods flood the pet food market today, but how...

Cocker Spaniel puppy eating

Can Dogs Eat Jelly Beans? Vet-Verified Nutrition Facts & FAQ

If you have kids, I’m sure you’ve encountered your fair share of jelly beans. Maybe you’ve even eaten a handful or two (or more) in your lifetime. These colorful, small candies are practically a right of passage for childhood. But...

Can Dogs Eat Jelly Beans

Can Dogs Eat Hot Sauce? Vet-Verified Health Facts

Some people like their food to be extra spicy, with hot sauces being a $1.65 billion market in the United States. Of course, not everyone likes the heat. That includes your dog. Wild or domestic canines don’t encounter this taste...

Can Dogs Eat Hot Sauce

Can Maltipoos Eat Human Food? Vet-Reviewed Facts & FAQ

Does your Maltipoo stare at you whenever you eat? Are you tempted to give them a bite of your food? Feeding your Maltipoo a bit of human food can feel like an act of love. However, not all human food...

Can Maltipoos Eat Human Food

When Was Dog Food Invented? History, Facts & FAQ

Do you know when dog food was invented? The answer may surprise you! Dog food has a long and complicated history, and the way we feed our dogs today has changed a lot over the years. In this post, we’ll...

woman buying dog food