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***Life As A Simple Dog In A Complicated World***

(Page 8 of 9: Viewing Diary Entry 71 to 80)  
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Nutros Official Press Release For The Reformulated Ultra

September 12th 2009 7:02 am
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NASHVILLE, Tenn., Sept. 9 /PRNewswire/ -- Nutro Products, Inc. is launching a reformulated NUTRO(R) ULTRA(TM) food for dogs recipe featuring superfoods for a unique way to nourish the whole dog - mind, body and spirit. NUTRO(R) ULTRA(TM) food for dogs is at the forefront of the pet food industry, bringing the human trend of "eating better" to the dog food marketplace with the ULTRASSENTIAL(TM) Superfood Blend, a proprietary combination of nutrient-dense superfoods that work together for your dog's health and well-being.

ULTRASSENTIAL(TM) Superfood Blend contains a unique mix of high-quality proteins, antioxidant-rich fruits and vegetables, whole grains and healthy oils to deliver added performance benefits for your dog, including heart and joint health, strong eyesight and healthy brain function. The ULTRA(TM) food for dogs recipe includes well-known superfoods like pomegranates, blueberries and pumpkin while leaving out non-essential ingredients like wheat, ground yellow corn and artificial flavors or colors.

Nutro Products is a leader in the pet food industry focusing on optimal pet nutrition delivered naturally. According to nationally renowned veterinarian Dr. Marty Becker, giving your dog a diet packed with the right variety of superfoods is one of the best ways to maintain your dog's health. "Similar to taking a multivitamin instead of individual vitamins, in the right combination, individual superfoods are actually made stronger by working together. It's this extra nutritional punch that makes superfoods ideally suited for aiding in total dog health," said Dr. Becker.

"Research shows dogs who eat a nutritionally balanced diet experience a myriad of benefits from superfoods including healthy skin and coat from essential fatty acids, lean muscle mass from high-quality proteins, strong teeth and bones from calcium and a strong immune system from antioxidant-rich fruits and vegetables," Dr. Becker continued.

NUTRO(R) ULTRA(TM) food for dogs is available at pet specialty stores nationwide, and the line of ULTRA(TM) holistic food for dogs includes Puppy, Adult, Weight Management and Senior varieties in Dry Kibble, Canned Formulas and Healthy Biscuits. Also available are Large Breed Adult and Large Breed Puppy in Dry Kibble and Canned Formulas and Small Breed Adult in Dry Kibble. To learn more about the ULTRA(TM) brand and how superfoods can benefit your dog, visit

About Nutro Products, Inc.

Nutro Products, Inc. is a leading manufacturer of natural pet food products sold exclusively at pet specialty stores. The company has been making "The World's Best Pet Food" for more than 80 years and is dedicated to quality, excellence and innovation in dog and cat nutrition offering healthful formulas for every pet's life stage, activity level and size. Nutro Products, Inc.'s family of NUTRO(R) brands includes MAX(R), NATURAL CHOICE(R) and ULTRA(TM) pet food brands. The Greenies Company, a division of Nutro Products, Inc., is a global leader in pet dental chews. For more information, please visit


Are you in the Seattle Area?

September 5th 2009 5:20 pm
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Do you want to help raise funds to advocate for animals? Register or join Nutro in donating to the 18th annual Paws Walk being held Sept. 12 in Seattle's Magnuson Park.

Check it out at:

PAWS advocates for animals through education, legislation and direct care.

Since 1967, the Progressive Animal Welfare Society (PAWS) has united more than 118,000 companion animals with loving families, cared for 100,000 injured and orphaned wild animals, and made the world a better place for countless others through advocacy and education.

With the dedication and support of hundreds of volunteers and thousands of contributors, PAWS provides direct care to more than 6,000 animals each year.



July 30th 2009 3:54 pm
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The NEW Ultra ingredients contain "superfoods"

Check it out!
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From promoting heart health to helping boost immunity, superfoods are nutrient-dense, whole ingredients that play an important role in your dog's overall health and well-being. While healthy on their own, combining superfoods together increases their strength by providing a vast array of nutrients that work in concert to help promote a long and healthy life.

That's why we created the new ULTRASSENTIAL™ Superfood Blend - a unique combination of nutritional powerhouses to help your dog be at his best. It's what makes our recipe so special: it's the perfect mix of high-quality proteins, antioxidant-rich fruits and vegetables, whole grains and healthy oils. Simply the very best dog food ingredients around.

Every package of ULTRA™ dry and ULTRA™ wet cans contains the new ULTRASSENTIAL™ Superfood Blend.

The benefits of our ULTRASSENTIAL™ Superfood Blend include:

Strong Immune System: Packed with antioxidant-rich fruits and vegetables

Lean Muscle Mass: High in protein with essential Amino Acids

Healthy Skin & Coat: Rich in omega fatty acids

Heart Health: Full of high quality proteins, fruits and vegetables

Sharp Vision: Rich in Beta Carotene for strong eyesight

Joint Health: Natural sources of Glucosamine and Chondroitin to help support mobility

Cognitive Development: Contains superfoods rich in DHA for healthy brain function

Strong Teeth and Bones: Optimal Calcium levels for growing puppies
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Check out: for more information!


The New Ultra Is Here!

July 24th 2009 11:20 am
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Check it out! Here are a list of the ingredients used in Ultra and what they are there for!

Our new ULTRASSENTIAL™ Blend harnesses the power of superfoods.

At Nutro Products, we're committed to providing the highest quality dog food ingredients in every recipe to help your dog be at his best.
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Beta Carotene Beta Carotene is a member of the carotenoids family, which are found in highly pigmented plants and vegetables such as carrots and pumpkins. Beta Carotene is converted in dogs to vitamin A, which is required for healthy vision.

Biotin Biotin is one of the B vitamins. It is one of the most important vitamins for a glossy coat and healthy skin. Biotin is directly involved in the healthy functioning of the nervous system.

Calcium Pantothenate Calcium pantothenate is a source of pantothenic acid, a B vitamin that is involved in almost every metabolic process in the body.

Chicken Chicken is a source of high quality protein and adds flavor to a diet.

Chicken Fat Provides essential fatty acids like Linoleic Acid for a healthy skin and coat. Also serves as a concentrated source of energy and flavor.

Chicken Meal Chicken meal is made from whole chicken that's cooked to remove the water and fat - leaving a dry, highly concentrated source of high quality protein and minerals such as Calcium. Also provides a natural source of Glucosamine and Chondroitin. Excludes chicken heads, feet and intestines.

Choline Chloride Choline is a vitamin that works to build cell membranes.

Copper Proteinate Copper is a mineral that has many roles, including reducing cellular damage caused by free radicals, synthesis of hemoglobin and the synthesis of collagen.

Corn Gluten Meal Excellent source of protein that is highly digestible. Corn gluten meal is also a source of sulfur Amino Acids which are important for skin & coat health. It is also a good source of antioxidants like lutein.

Alfalfa Meal, Dehydrated This natural grass rich in antioxidants and fiber provides the nutrients needed for a healthy immune system.

Avocado, Dried Avocados are rich in Omega fatty acids for a healthy skin and lustrous coat.

Blueberry, Dried This popular berry is packed with antioxidants to help maintain a strong immune system, a healthy heart and sharp mind.

Carrot, Dried Carrots contain one of the most concentrated sources of Beta Carotene for strong vision and a strong immune system.

Cranberry, Dried This deliciously, natural source of Vitamin C helps keep your best friend's immune system strong.

Beet Pulp, Dried Plain A source of fiber from sugar beets that has had the sugar removed. Beet pulp aids in healthy digestion and promotes good stool quality.

Pomegranate, Dried Pomegranates are packed with antioxidants and help support a strong immune system.

Pumpkin, Dried A member of the squash family, pumpkin is a natural source of Beta Carotene and fiber that helps both the digestive health and vision of your dog.

Spinach, Dried High in antioxidants and essential minerals, spinach helps support a strong immune system, strong vision and cognitive development.

Egg Product Considered one of the most perfect proteins, eggs not only help maintain your dog's lean muscle mass, but also support cognitive development and help provide a healthy skin and coat.

Ferrous Sulfate A source of iron, a vital component of hemoglobin, the molecule that transports oxygen.

Fish Oil These unsaturated fatty acids support skin and coat health, cognitive function and joint health.

Flaxseed Flaxseed is a natural Omega-3 and 6 fatty acid source that helps maintain a healthy skin and coat, and support healthy joints for your dog.

Folic Acid Folic acid is a B vitamin that is involved in the development of tissues of the nervous system.
Ground Rice Provides an excellent source of energy through highly digestible carbohydrates.

Lamb Meal Lamb meal is made from real lamb that's cooked to remove the water and fat - leaving a dry, highly concentrated source of high quality, highly digestible protein for lean muscles. It also provides essential vitamins and minerals such as Vitamin B12 and Selenium.

L-Ascorbyl-2-Polyphosphate A source of Vitamin C, which is an antioxidant.

L-Carnitine A naturally occurring Amino Acid which plays a vital role in the metabolism of fat.
Manganese Proteinate Manganese is a mineral that has a vital role in the proper function of cells within the body. It is important for the formation of bone and joint cartilage and neurological function.

Manganous Oxide A source of manganese. Manganese is a mineral that has a vital role in the proper function of cells within the body. It is important for the formation of bone and joint cartilage and neurological function.

Menadione Sodium Bisulfite Complex A source of Vitamin K activity, which is required for many enzymes to function properly in the body.
Natural Flavors A proprietary flavor system comprising natural sources of flavors that dogs love.

Niacin Supplement Niacin is a B vitamin that protects the skin by promoting the synthesis of skin fats to help limit skin dehydration.

Oatmeal Oatmeal is a healthy grain with beneficial insoluble and soluble fiber recognized for helping promote easy digestion and heart health.

Potassium Chloride: A source of potassium, which is a mineral that is essential for the correct functioning of cells in the body.

Potassium Iodide: Potassium is a mineral that is essential for the correct functioning of cells in the body. Potassium is responsible for maintaining the acid base balance in pets. Iodine is a component of thyroid hormone which is important for growth, development and the regulation of metabolic rate.

Pyridoxine Hydrochloride: Pyridoxine is a B vitamin that has many roles in metabolism.

Riboflavin Supplement: Riboflavin is a B vitamin that contributes to skin and coat health.

Rice Bran: Rice bran provides many different nutrients including dietary fiber for digestive health and antioxidants to support the immune system.

Rice Flour: Provides an excellent source of highly digestible carbohydrates for quick energy.
Salmon Meal: Salmon meal is made from real salmon that's cooked to remove the water and fat - leaving a dry, highly concentrated source of protein and natural antioxidants. It is also a great source of long chained Omega 3 fatty acids like DHA and EPA which are important for cognitive health and joint health.

Salt: Salt is a combination of the two minerals sodium and chloride. Sodium is essential for healthy functioning cells and maintains acid base balance with potassium. Chloride has a role in maintaining the fluid balance in the body and helps maintain acid base balance.

Sodium Selenite: Sodium is essential for healthy functioning cells and maintains acid base balance with potassium. Selenium plays a vital role in reducing cellular damage caused by free radicals and a support role in immune response.

Soybean Oil: Soybean oil provides a source of both Omega 6 and 3 fatty acids to support many health systems including skin and coat, joint and cognitive.

Sunflower Oil: This healthy oil is rich in Linoleic Acid to help your dog have a healthy skin and shiny coat.

Taurine: Taurine provides added health benefits for dogs as a natural antioxidant as well as for healthy eyesight and hearing.

Thiamine Mononitrate: Thiamine is a B vitamin that is involved in many complex biochemical reactions that help generate energy for cells.
Tomato Pomace: Packed with Vitamin C and antioxidants, tomatoes help support a strong immune system and a healthy heart.

Vitamin A Supplement: Vitamin A is required for healthy vision.

Vitamin B12 Supplement: Vitamin B12 plays a role in the synthesis of protein in the body and the production of red blood cells.

Vitamin D3 Supplement: Vitamin D plays a role in optimizing calcium incorporation into bone

Vitamin E Supplement: Vitamin E is an important antioxidant that protects cells from free radicals.

Whole Brown Rice: An easily digestible, nutrient-rich grain, brown rice provides balanced nutrition for your dog.

Zinc Proteinate: Zinc is a fundamental element involved in skin and coat health, and wound healing.

Zinc Sulfate: Zinc is a fundamental element involved in skin and coat health, and wound healing


Who Wants Free Food?

July 17th 2009 7:42 am
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I do! You do! We all do!

Go to:

There you can register for, yes, you guessed it-free food!!!
You get a chance to win a years worth of free Nutro! How cool is that? That would be pretty awesome for all of our Moms & Dads to not have to worry about buying our food for a whole year!

Go ahead....stop wasting your time reading my diary-
Go & Register!



July 6th 2009 12:19 pm
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Its summer time and Mom keeps telling me about all of the brand new puppies she is seeing at work this time of year, which brings me to my diary entry topic today-Dog Proofing Your Home!

Puppies love to chew things. It’s good exercise for their jaws, and it helps relieve the discomfort of teething. The goal is to get the puppy to chew on hard rubber rings, rawhides, and treats like Nutro Biscuits instead of the newspaper, plants, photo albums, your shoes, and the furniture.

First, dog-proof your home just as you would if you had a toddler visiting. Equipping floor-level cabinets with childproof latches is a good idea (so you won’t inadvertently forget to close them tight after each use); store all cleaning products out of reach; place newspapers and magazines on a high shelf; store clothes and shoes in closets, with the doors closed. If the puppy shows any interest in chewing on plants, remove them or place them out of reach (some, like philodendron, are poisonous, so be sure to get rid of any harmful or toxic plants or put them out of reach of your pups).

Second, get a variety of chew-toys, and use those in gentle play. Rotate the toys to maintain the puppy’s interest. Fleece toys are excellent for the tender mouths of puppies. (As your puppy grows up, get him a hard rubber ball to chew on, but make sure it’s too big to get caught in his throat.) Don’t offer real bones (they might splinter), old shoes (he will think all shoes are fair game), toys that squeak or have bells inside (these toys might come apart while your puppy is chewing on them), or anything made of wood (it will splinter). Third, if you come upon your puppy while he is chewing something he shouldn’t, clap your hands and say loudly and firmly, “No!” Then remove him to another location.

There is a great product called Bitter Apple that can help prevent your pup from chewing on unwanted items as well! It works great and Mom tells me its the same concept as the womens fingernail polish that tastes bad. Your pup will learn that the item that he/she is chewing on tastes bad and therefore will learn not to chew on that particular item. Of course you will have to continue to reapply until your pup has learned to not chew on that item.

Visit the link below to learn more! -proofing

Talk to ya soon!
Hope you had a great Independence Day! I know I did! I also had a wonderful birthday! Yummy cookies and greenies and even a can of Nutro's Herring Meal formula! I loved it! I wish Mom would feed me canned food every day! A dog can only dream!


*Dog Days*

July 5th 2009 4:43 pm
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Its hot and officially summer! Are you ready for Dog Days? It is coming up and here is more info to check it out!

Are you in the South Jersey area? Nutro is sponsoring the Camden Rivershark's Dog Days of Summer June 27 through August 1. Four-legged friends are welcome and receive special treats/freebies from Nutro. Check out their Dog Days schedule


*Frequent Buyer Program*

June 26th 2009 8:12 am
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Do you feed Nutro and want to save a little more in your wallet?

Everyone is feeling the pinch of the tight economy at this time and no one wants to cut corners on feeding their fur-baby the utmost best food with quality nutrition! Nutro has a frequent buyer program that everyone can sign up for and receive some money saving coupons! There is also a buy 10 get 1 free program, not all stores do accept this, but it is worth a try to see if the manager of the particular store will take them.

Petco does have their own buy 10 get 1 free program; therefore, does not accept the Nutro cards, but does except the coupons! :D

Here are the instructions to sign up; Go to
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1. Fill out the Frequent Buyer Enrollment Form below.
You will receive a Free Coupon Book (a $20 value) in the mail just for enrolling.
You will also receive your first Frequent Buyer Envelope.
2. Take the Frequent Buyer Envelope to your pet specialty retailer. Your retailer can keep the envelope in-store
and track your purchases.
3. Buy 10 Bags of NATURAL CHOICE® or MAX® dog or cat food, or ULTRA™ dog food.
Buy 10 bags of your favorite brand and size of NUTRO® products within 14 months from
the same retailer.
Cut out the 10 Proof-of-Purchase UPC codes and collect them in your Frequent Buyer Envelope.
Fill out all the requested information on your Frequent Buyer Envelope.
Your retailer will give you one free bag of the smallest size bag purchased.
5. Start Over
On your next visit to buy a new bag, your retailer will give you a new Frequent Buyer Envelope to start
collecting your next Buy 10, Get 1 Free UPC code.

**Allow 4-6 weeks for delivery. Valid only at participating retailers. Not available at Petco, PetSmart or Petsupermarket. All purchases must be dated within a 14 month period from the same retailer. Free bag will correspond with the smallest size purchased. Trial sizes, cans, pouches, biscuits, treats and desserts (cases and individual units) are not included in this program offer. For more details on Nutro Products Frequent Buyer Program Guidelines, please refer to the Nutro Products Frequent Buyer Envelope. For full program rules and frequently asked questions, visit the FAQs section or call 800-833-5330 M-F 8am to 4:30pm CST.

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Ultra With A New Look

June 12th 2009 11:06 am
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Hey Pups & Pals,

Mom came home today with exciting news! Ultra is getting revamped!

A new look and some new ingredients like pomegranate, blueberries, avocadoes and other superfoods! I'm sure you've heard about the new superfood craze...and well Ultra's got it now!

They are even adding fresh chicken to increase palability and protein! I am sure Twizz can't wait to try it!

Mom will tell me more soon and we will post more than...but be on the lookout for some new improvements in Nutro's Ultra line!!! &!


Sensitive Tummies & Allergies

May 15th 2009 2:48 pm
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Today I want to talk about what to look for in dog food for pups with sensitive tummies and/or allergies!
A limited ingredient diet is what is reccomended. That way their are only a few ingredients in the food and it excludes what your dog is allergic to (hopefully! :) )

Mom likes these three foods from the Nutro Natural Choice line.

Lamb Meal & Rice (also comes in small bites)
Venison Meal & Whole Brown Rice
Herring Meal, Rice & Potatoe

Why does she like these:

-One meat source per bag!
-No Meat byproducts, Corn, Or Artificial Colors & Preservitives!
-Guarenteed Skin & Coat Improvement (3.5% linoleic acid!)
-Vitamins & Antioxidants- 100% Complete Nutrition!
-Oatmeal (easy on tummies!)
-Small Stool Volume (beet pulp promotes beneficial bacteria in digestive tract!)

Limited ingredients is the way to go when you have a pup with allergies or a sensitive belly!

Talk to ya next week! :)

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